Teaching Responsibility
LJMU Schools involved in Delivery:
Liverpool Business School
Learning Methods
Workshop
Module Offerings
7703ORYXLM-APR-PAR
7703ORYXLM-JAN-PAR
7703ORYXLM-SEP-PAR
Aims
This module aims to introduce theories of strategy formulation, implementation and change. The module will equip students to practically apply external and internal analysis, use methods, tools and models to identify needs for change, and initiate it within organisations to maintain competitive advantage.
Learning Outcomes
1.
Developing an understanding of strategic management formulation, implementation and change, their overall processes and their importance.
2.
Ability to analyse and evaluate external environment and internal capabilities of an organisation and identify, exploit and implement strategic choices that would best support change that could achieve sustainable strategic advantage.
3.
Ability to develop a strategic plan for change and implement it by analysing internal condition, and having the suitable structure to implement the appropriate business and corporate strategies, and performance management system for continuous improvement.
4.
Critically evaluate current and contemporary theories and practices on managing strategic change to develop, implement, and maintain sustainable competitive advantage.
Module Content
Outline Syllabus:
1) What is strategy formulation, implementation and change?
2) External analysis (Analyse Industry, Strategy group, and Competitors)
3) Internal analysis (Internal audit, Business strategy, Corporate strategy, and structure for implementation)
4) Current and contemporary theories and practices of managing strategic change and continuous improvement for sustainable competitive advantage
1) What is strategy formulation, implementation and change?
2) External analysis (Analyse Industry, Strategy group, and Competitors)
3) Internal analysis (Internal audit, Business strategy, Corporate strategy, and structure for implementation)
4) Current and contemporary theories and practices of managing strategic change and continuous improvement for sustainable competitive advantage
Module Overview:
This module is part of the MSc Programme.
This module is part of the MSc Programme.