Teaching Responsibility

LJMU Schools involved in Delivery:

Pharmacy & Biomolecular Sciences

Learning Methods

Lecture

Workshop

Module Offerings

7115PHASCI-JAN-CTY

Aims

To enable students to analyse and identify a commercially viable cosmetic product and produce a business plan to enable the product to be launched

Learning Outcomes

1.
Critically analyse the market sector and identify suitable product
2.
Critically evaluate the development of a business plan to launch a product
3.
Demonstrate knowledge to ensure the product is protected under the appropriate IP law
4.
Demonstrate knowledge to analyse and produce a cashflow for business setup
5.
Display mastery in pitching an idea by oral presentation

Module Content

Outline Syllabus:Introduction to Marketing and Branding Development of Business Plan Law Human Resources
Module Overview:
This module will enable you to analyse and identify a commercially viable cosmetic product and produce a business plan to enable the product to be launched.
Additional Information:Students will acquire knowledge and understanding marketing in relation to cosmetic products, developing a business plan and law with regards setting up a business and / or launching a product

Assessments

Presentation

Report