Course Catalogue

Liverpool School of Art & Design

1. Support students to propose and undertake illustration projects that reflect their aspirations, foster their emerging practice and contextualise it within illustration practice and the broader creative profession.
2. Support students to develop the skills to communicate and present a body of work that articulates their practice in a manner appropriate to professional illustration contexts.
3. Introduce students to self-directed, independent and collaborative working. 
4. Support students to develop the skills, knowledge, and agency to articulate their own voice and plan for L6.

Outline Syllabus:
This syllabus is indicative:

1. Projects: Selection of appropriate brief aligned with the direction of personal practice and career aspirations, project proposal planning. Respond to live briefs (produce ‘outward facing’ outcomes, receive external feedback, engagement with local communities, businesses and/or charities).
2.  Investigate areas of specialisms within the Illustration profession (editorial illustration, reportage, sequential, graphic novels, picture books, animation, craft, publishing, site specific, design for screen, further emerging practices within illustration industry).
3.  Build upon and refine production skills (continued experimentation with materials and processes, narrative flow, continuity, contrast, print, animation, lettering, layout, composition, sequencing, curatorial skills, documentation of work, reproduction, print output, screen output).
4. Career Mapping: Introduction to the multiple specialisms within the broader field of illustration, examination, and research into scope of illustration practice, values and purpose, personal ambition, mapping to position practice and plan for the future. Identifying an audience, building a client contact list.
5. Professional Skills: (answering a brief, project management, illustration terminology, verbal presentation, introducing yourself, communication, collaboration, finance, email etiquette, introduction to pricing, copyright, licencing, contracts, negotiation skills, understanding values, and purpose).
6. Presenting projects, presenting for an internal and external audience, verbal and written presentation.
7. Designing and producing a portfolio: curation, voice, project descriptions, website design, social media, printed matter.
8. Production of self-promotion outcomes (presentation, editioning, documentation of work, mailouts).
9. Insights and introduction to professional working environments (visiting lecturer talks with Q&A, site visits, external workshops).

Module Overview:
In this module you will work across a range of briefs informed by external contexts and socio-cultural themes to develop and assess self-directed, independent and collaborative working methods, and to cultivate a professional approach to your practice. The module culminates in the production of a portfolio that positions your work within contemporary illustration practice and the broader creative industries.