Portfolio

1. Examining theoretical approaches to methodologies
2. Research ethics
3. Research paradigms and approaches
4. Secondary data analysis
5. Qualitative and quantitative primary data collection approaches
6. Data collection instrument design
7. Methods of data analysis
8. Data analysis software packages

Research and Analysis for Business - 5002LBSBSC

Research and Analysis for Business

Apply in the right context the various research methodologies to match their subject/business focus

Demonstrate necessary skills to develop their scope and understanding of
research methodologies

Demonstrate the research skills required to collect and understand secondary data
and/or primary data in the intended marketplace

Demonstrate their ability to digest the complexity of their market and make valued
decisions based on factual data

Understanding of the ethical considerations of any research