Teaching Responsibility
LJMU Schools involved in Delivery:
LJMU Partner Taught
Learning Methods
Online
Module Offerings
7502UNIMBA-JAN-PAR
Aims
This module will enable students to understand the strategic vision, strategic planning processes and behaviours that create sustainable and high performing organisations. They will develop the ability to analyse internal capabilities and resources to respond to the external environment taking into account global perspectives, social, technological and policy implications to build a robust strategic plan
Learning Outcomes
1.
Apply critical understanding of strategic processes, theories and frameworks.
2.
Critically appraise the external environment, global or wider macro-economic and political environment within which the organisation operates.
3.
Recognize internal capabilities, organisational structures, resources and business modelling including CSR, sustainability, governance, ethics and accountability in relation to the organisations strategic approach to value creation.
4.
Evaluate key strategic business choices in the organisation.
Module Content
Outline Syllabus:Strategic leadership roles and responsibilities
Mission, vision and values for sustainable organisations
Governance, social responsibility, (CSR) and business ethics
Understanding business structures, strategic position and choices
Macro / external environment analysis PESTEL
Understanding context, industry and sector analysis of competitors and markets
Internationalisation and the impact of globalisation on businesses
Identifying and assessing resources and capabilities for long term sustainability (Inc. people)
Finance strategy to meet objectives, investment, performance and measures
Digital and technological considerations on strategy
Application, measurement and evaluation of strategic plans
Additional Information:Part of MBA