Teaching Responsibility
LJMU Schools involved in Delivery:
Liverpool Business School
Learning Methods
Workshop
Module Offerings
6008LBSBW-SEP-MTP
Aims
To enable students to critically evaluate the role of strategic internal communication in enabling organisations to be more effective from both a theoretical and practitioner perspective
Module Content
Outline Syllabus:The internal communication concept
Organisational culture, power and communication
Understanding internal stakeholder needs
Internal communication: objectives and techniques
Employee engagement
Communicating during change
Module Overview:
Critically evaluate the role of strategic internal communication in enabling organisations to be more effective from both a theoretical and practitioner perspective.
Critically evaluate the role of strategic internal communication in enabling organisations to be more effective from both a theoretical and practitioner perspective.
Additional Information:All course and additional material available on Canvas
Assessments
Essay