Teaching Responsibility
LJMU Schools involved in Delivery:
Liverpool Business School
Learning Methods
Lecture
Module Offerings
6004LBSSB-JAN-MTP
Aims
This module will enable students to develop their critical business mindset by looking at the issues, trends and innovations in the sports industry. Through in-depth analysis and practical engagement, the students will look at ways to exploit this knowledge for future success.
Learning Outcomes
1.
Synthesize knowledge around the current and future trends in Sports Business.
2.
Critically analyse sport industry sectors and earmark areas for future innovation and development.
3.
Conduct effective market and scholarly research and communicate it in a manner that is academic, professional and convincing.
Module Content
Outline Syllabus:
Micro and macro economy of sport
Future issues in the sport industry
Climate change and sustainability
Emerging technologies
Emerging economies of sport
E-Sports
The future of marketing
Business and product analysis
Contemporary issues in Sport Business
Micro and macro economy of sport
Future issues in the sport industry
Climate change and sustainability
Emerging technologies
Emerging economies of sport
E-Sports
The future of marketing
Business and product analysis
Contemporary issues in Sport Business
Module Overview:
This module will enable students to develop their critical business mindset by looking at the issues, trends and innovations in the sports industry. Through in-depth analysis and practical engagement, the students will look at ways to exploit this knowledge for future success.
This module will enable students to develop their critical business mindset by looking at the issues, trends and innovations in the sports industry. Through in-depth analysis and practical engagement, the students will look at ways to exploit this knowledge for future success.
Additional Information:
The module will provide students with the skills and knowledge to succeed in the future sport business marketplace. This will be achieved through a comprehensive program of teaching and learning that encourages students to engage practically with emerging trends, technologies, and markets. Alongside this the assessment strategy will look to finesse the students writing and research skills while encouraging them to leave university with an innovative business idea.
The module will provide students with the skills and knowledge to succeed in the future sport business marketplace. This will be achieved through a comprehensive program of teaching and learning that encourages students to engage practically with emerging trends, technologies, and markets. Alongside this the assessment strategy will look to finesse the students writing and research skills while encouraging them to leave university with an innovative business idea.
Assessments
Portfolio
Presentation