Teaching Responsibility

LJMU Schools involved in Delivery:

Liverpool Business School

Learning Methods

Lecture

Seminar

Module Offerings

6001SSLN-SEP-MTP

Aims

To develop an understanding of the concepts of entrepreneurship and business enterprise.

Learning Outcomes

1.
Critically evaluate the key elements of a proposed business start-up.
2.
Demonstrate and apply entrepreneurial skills

Module Content

Outline Syllabus:The importance of start-up businesses and SMEs to the economy. Creativity, innovation and the market place. Business structures. The contribution of social enterprises. Business research. Networking and information sources including social media. Business planning and objective setting. Running the business/business maturity. Marketing for small business. Entrepreneurial skills. Business Start-up.
Module Overview:
This module develops your understanding of the concepts of entrepreneurship and business enterprise. You will work individually on a chosen business idea and present your idea to a panel of tutors, demonstrating entrepreneurial skills.
Additional Information:To develop an understanding of the concepts of entrepreneurship and business enterprise.

Assessments

Presentation

Report