Teaching Responsibility

LJMU Schools involved in Delivery:

Liverpool Business School

Learning Methods

Lecture

Seminar

Module Offerings

5616VLUBW-JAN-PAR

Aims

To develop students understanding of the role and importance of design, creativity
and theming in the event production process. To understand the impact of design on
audience experiences.

Learning Outcomes

1.
Develop communicative and creativity skills through a presentation
2.
Demonstrate an understanding of the principles and practices of event design

Module Content

Outline Syllabus:
Role and importance of event design; event brief interpretations; bidding for events;
creativity and innovation; idea generation; engaging the 5 senses; the experience
economy; staging and production; theme and programme design; concept boards;
the art of the pitch.
Module Overview:
Role and importance of event design; event brief interpretations; bidding for events; creativity and innovation; idea generation; engaging the 5 senses; the experience economy; staging and production; theme and programme design; concept boards; the art of the pitch.

Assessments

Presentation

Portfolio