Teaching Responsibility
LJMU Schools involved in Delivery:
Liverpool Business School
Learning Methods
Lecture
Seminar
Module Offerings
5615VLUBW-SEP-PAR
Aims
To provide an overview and understanding of the diversity, function, role and
purpose of the events industry in society.
Module Content
Outline Syllabus:
Introduction to the event industry
Event Typologies and classification
Events as performance
Events as traditions
Events as rituals
Events Stakeholders
Events and the tourism industry
Charity Events
MICE events
Sporting events
Wedding events
Introduction to the event industry
Event Typologies and classification
Events as performance
Events as traditions
Events as rituals
Events Stakeholders
Events and the tourism industry
Charity Events
MICE events
Sporting events
Wedding events
Module Overview:
Lectures and seminars.
Lectures and seminars.
Additional Information:
Trips will be undertaken where appropriate; Guest speakers from the event industry
Trips will be undertaken where appropriate; Guest speakers from the event industry
Assessments
Presentation
Report