Teaching Responsibility
LJMU Schools involved in Delivery:
LJMU Partner Taught
Learning Methods
Lecture
Seminar
Module Offerings
5507SSLNLC-JAN-PAR
Aims
To enable students to understand the operational elements that comprise the front office and how these are deployed by management to maximize both occupancy and room revenue. The module will discuss concepts and principles relevant to revenue management and provide students with an understanding of the role that the front office plays within organisations
Learning Outcomes
1.
Research and assess information in order to offer solutions to problems in the area of revenue management
2.
Critically discuss appropriate concepts and principles within the revenue management context
Module Content
Outline Syllabus:The module will discuss key concepts and principles applicable to the rooms division. The module will discuss planning and managing the division and the different areas of knowledge, skills and understanding that contribute to effective management and business effectiveness.
Additional Information:Assessment; the case study is a financial case study (1500 words) and the presentation (25minutes) both of which will analyse a current revenue management issue.
Assessments
Report
Portfolio