Teaching Responsibility

LJMU Schools involved in Delivery:

LJMU Partner Taught

Learning Methods

Lecture

Tutorial

Workshop

Module Offerings

5501CD-SEP-PAR

Aims

1. Develop a critical understanding of reportage and storytelling;
2. Acquire competence in recording and editing audio visual material;
3. Develop scriptwriting skills;
4. Develop interviewing skills;
5. Develop key skills for designing and producing media content; 
6. Acquire insights into contemporary media issues surrounding multiculturalism and inclusivity.

Learning Outcomes

1.
Demonstrate a critical understanding of the scope of communication and media production.
2.
Differentiate between various communication and media production techniques to achieve a desired outcome.
3.
Work effectively in a team exercising management and control over designated tasks.
4.
Create an audio/visual artefact that can be digitally communicated to an audience.

Module Content

Outline Syllabus:
You will study and analyse the nuances of how a message or narrative is communicated in a range of communication media, i.e. social, television, video, web, digital and print. At the same time, you will examine target audiences for specific media and how the media chosen influences perception.
The module will contextualise your understanding of digital technologies as gained in other modules in the course. It will inform your decision as to which specialism to follow in subsequent modules.
You will explore documentary, reportage, news and reality broadcasting and be introduced to interviewing techniques, recording and photojournalism.
In teams you will research, design, produce and screen an audio/visual project which will be viewed and critiqued by your peer groups.
Additional Information:
This module will introduce you to the principles and techniques of contemporary communication and media production.

Assessments

Artefacts

Essay