Teaching Responsibility

LJMU Schools involved in Delivery:

Liverpool Business School

Learning Methods

Seminar

Tutorial

Workshop

Module Offerings

5204SSLN-JAN-MTP

Aims

This module aims to provide a detailed insight into the multi-platform sport media industry. It will analyse both historical and contemporary perspectives of the role of media in sport, exploring online and offline offerings.

Learning Outcomes

1.
Explore the relationship between sport and the variety of media forms.
2.
Contextualise how the media is used to engage sports fans across a broad spectrum of commercial and non-commercial sports.
3.
Analyse how different media platforms can be used to enhance the viewing experience of live and televised sporting events.

Module Content

Outline Syllabus:History of the sports media. Media owners and sports rights. Social media and it's application for sport. Gamification. Sport media nexus.
Module Overview:
This module aims to provide a detailed insight into the multi-platform sport media industry. It will analyse both historical and contemporary perspectives of the role of media in sport, exploring online and offline offerings.
Additional Information:This module will support the students' understanding of the sports media and will support the small-scale research project in 5202SSLN.

Assessments

Report

Presentation