Teaching Responsibility

LJMU Schools involved in Delivery:

Liverpool School of Art & Design

Learning Methods

Lecture
Practical
Seminar
Tutorial
Workshop

Module Offerings

5102GD-SEP-MTP

Aims

1. To experiment with a variety of approaches towards typography and print publication design. 2. To examine a range of visual and conceptual approaches to expressing ideas and organising information. 3. To explore appropriate design tools and processes for typography, page layout and publication design. 4. To develop an awareness of factors which influence the reception, perception and interpretation of visual communication.

Learning Outcomes

1.
Experiment with a range of visual and conceptual approaches to express ideas and organise information using typography and page layout.
2.
Formulate a range of typographic designs that question the relationship of text to other visual material.
3.
Demonstrate a creative application of design tools and processes.
4.
Examine factors that influence the reception, perception and interpretation of visual communication.

Module Content

Outline Syllabus:1. Analysing and researching a brief. 2. Experimental and/or lateral thinking. 3. Generating, visualizing and presenting ideas. 4. Page layout, editorial design and publication design. 5. Swiss typography, Post-modem typography. 6. Experimentation with page layout software tools such as InDesign. 7. Print processes, publication formats.
Module Overview:
The aim of this module is to experiment with a variety of approaches towards typography and print publication design. You will be able to examine a range of visual and conceptual approaches to expressing ideas and organising information and explore appropriate design tools and processes for typography, page layout and publication design.
Additional Information:This module will explore the use of typography and conceptual approaches to answering communication design briefs.

Assessments

Portfolio