Teaching Responsibility
LJMU Schools involved in Delivery:
LJMU Partner Taught
Learning Methods
Lecture
Seminar
Workshop
Module Offerings
5059YPCBM-JAN-PAR
Aims
To develop and apply an in-depth knowledge and understanding of the issues of the current retail environment
To gain an understanding of the various roles and functions of organisational management in retail
To provide the opportunity for students to apply their learning to real world problems in retail
Learning Outcomes
1.
Analyse the major retail sectors within the UK
2.
Examine the environmental issues that impact on the functions, activities and strategies within the retail sector
3.
Exercise and conceptualise the various roles and functions within retail and use of organisational management to deliver results
4.
Apply a variety of strategic theories in their exploration of a chosen retail business
5.
Analyse the operational management of a case study retailer
Module Content
Outline Syllabus:This module is designed to allow students to explore the retail sector through practical applications of retailing and business theory to real world retail situations. It is intended to raise awareness in students of contemporary issues in retailing and the likely impact of this on retail strategy adopted. It also requires the students to conduct an in-depth analysis of the management operations of a case study retailer.
Additional Information:This module is designed to allow students to explore the retail sector through practical applications of retailing and business theory to real world retail situations. It is intended to raise awareness in students of contemporary issues in retailing and the likely impact of this on retail strategy adopted. It also requires the students to conduct an in-depth analysis of the management operations of a case study retailer.