Produce a 2500 word proposal that considers your intended market place/sector information, further highlighting the opportunities to be gained for business purposes.

Report

15 minutes presentation different data collection methods and instruments. This should discuss the intended benefits and fallacies with each approach as well as consider the ethics behind each.

Presentation

1. Examining theoretical approaches to methodologies 
2. Research ethics
3. Research paradigms and approaches
4. Secondary data analysis
5. Qualitative and quantitative primary data collection approaches
6. Data collection instrument design
7. Methods of data analysis 
8. Data analysis software packages

Research Methods for Business - 5052YPCBM

Research Methods for Business

Demonstrate necessary skills to develop their scope and understanding of research methodologies

Apply in the right context the various research methodologies to match their subject/business focus

Demonstrate their ability to digest the complexity of their market and make valued decisions based on factual data

Demonstrate the research skills required to collect and understand secondary data and/or primary data in the intended marketplace

Demonstrate an understanding of the ethical considerations of any research