Teaching Responsibility
LJMU Schools involved in Delivery:
Liverpool Business School
Learning Methods
Lecture
Module Offerings
4005LBSEVM-JAN-MTP
Aims
To develop students understanding of the role and importance of design, creativity and theming in the event production process. To understand the impact of design on audience experiences.
Learning Outcomes
1.
Develop communicative and creativity skills through a presentation.
2.
Demonstrate an understanding of the principles and practices of event design.
Module Content
Outline Syllabus:
Role and importance of event design; event brief interpretations; bidding for events; creativity and innovation; idea generation; engaging the 5 senses; the experience economy; staging and production; theme and programme design; concept boards; the art of the pitch.
Role and importance of event design; event brief interpretations; bidding for events; creativity and innovation; idea generation; engaging the 5 senses; the experience economy; staging and production; theme and programme design; concept boards; the art of the pitch.
Module Overview:
To develop students understanding of the role and importance of design, creativity and theming in the event production process. To understand the impact of design on audience experiences.
To develop students understanding of the role and importance of design, creativity and theming in the event production process. To understand the impact of design on audience experiences.
Assessments
Presentation
Portfolio