Teaching Responsibility
LJMU Schools involved in Delivery:
Liverpool Business School
Learning Methods
Lecture
Module Offerings
4001LBSSB-SEP-MTP
Aims
This module is an introduction to the concepts that surround the sports business and will examine the areas that make up this fast-developing industry. Students will learn both practically and theoretically, explore key agencies and organisations. In addition students will look historically and explore the possibilities for the future in sport business.
Learning Outcomes
1.
Discuss the sport business landscape through a historical perspective.
2.
Review how marginalised groups in sport business has developed.
3.
Examine the use of technology in different sport sectors.
4.
Analyse the role the media plays within sport.
Module Content
Outline Syllabus:
How sport and sport business is defined
Key concepts of the national and international sports business
The different functions of the sport business
The key stakeholders in the sport business
The historical context of the sport business
The development of marginalised groups in the sport business
Technology and its role in sport
Media and its role in sport
Academic and reflective writing
How sport and sport business is defined
Key concepts of the national and international sports business
The different functions of the sport business
The key stakeholders in the sport business
The historical context of the sport business
The development of marginalised groups in the sport business
Technology and its role in sport
Media and its role in sport
Academic and reflective writing
Module Overview:
This module is an introduction to the concepts that surround the sports business and will examine the areas that make up this fast-developing industry. Students will learn both practically and theoretically, explore key agencies and organisations. In addition, students will look historically and explore the possibilities for the future in sport business.
This module is an introduction to the concepts that surround the sports business and will examine the areas that make up this fast-developing industry. Students will learn both practically and theoretically, explore key agencies and organisations. In addition, students will look historically and explore the possibilities for the future in sport business.
Additional Information:
Activities will be student-centred and will enable participants to realistically develop an understanding of the sport business.
Activities will be student-centred and will enable participants to realistically develop an understanding of the sport business.