Exam

Individual Essay

Macroeconomic policy objectives
Economic growth: what it is, why it matters, policy alternatives
Unemployment: what it is, why it matters, policy alternatives
Inflation: what it is, why it matters, policy alternatives
International trade and exchange rate systems
The nature of markets and the importance of prices
Elasticity
Introduction to international business: globalisation and the international business environment.
General frameworks in international business: why firms become MNEs. 
Innovation and competitiveness of MNEs.
The politics of international business: international institutions and regional Integration.
International culture: understanding cross-cultural management

Business and the Economy - 4000LBSBSC

Business and the Economy

Describe the key concepts and theories of international business in the context of real-life cases.

Recognise the importance of elasticity and explain how competition between firms impact business behaviour.

Explain the macro-economy and the main objectives of macroeconomic policy.

Describe how markets work and the conditions that lead to market failure.

Identify the main drivers of globalisation for business organisations and how international institutions shape and regulate the economy.