Teaching Responsibility

LJMU Schools involved in Delivery:

LJMU Partner Taught

Learning Methods

Lecture
Off Site
Seminar
Tutorial
Workshop

Module Offerings

3505CFDF-JAN-PAR

Aims

1. To introduce students to the practice of graphic design and illustration. 2. To encourage research as a source of information and inspiration. 3. To enable creative processes as a means of idea development.

Module Content

Outline Syllabus:
This module introduces students to graphic design and illustration processes to develop ideas through different media and processes. Students will develop ideas and experiment with observations made from primary and secondary research. As is essential for the designer to produce new and interesting work, this project introduces a range of techniques and design processes to help develop creative thinking and to find personal and original solutions. This will include collage, digital media, drawing, photography and research. 1. Primary research, direct observation and experimentation. 2. Secondary research and idea development though mind maps. 3. Developing ideas through digital iterations. 4. Developing ideas for visual identity using colour and type. 5. Presentation formats that might include mood boards, stylescapes and verbal presentations.
Additional Information:
In this module students will be exposed to various graphic design and illustration practices and media. They will develop ideas in a visual format and practice the effectiveness of their communication to viewers. In addition to developing conceptual, visual and technical skills, the module will also enhance research skills.

Assessments

Portfolio
Presentation