Teaching Responsibility
LJMU Schools involved in Delivery:
LJMU Partner Taught
Learning Methods
Lecture
Seminar
Workshop
Module Offerings
6504DGABW-SEP-PAR
Aims
To understand how to create and manage business change which leads to product or service innovation;
To understand core and secondary corporate innovation practices enabling business leadership;
To present and analyse the strategic process and business informatics necessary for creating novel ideas with commercial viability;
To provide sustainable strategies for valuing commercially innovative approaches.
Learning Outcomes
1.
Demonstrate how to create and manage business change which leads to product or service innovation
2.
Identify core and secondary corporate innovation practices enabling business leadership
3.
Provide sustainable strategies for valuing commercially innovative approaches
4.
Present and analyse the strategic process and business informatics necessary for creating innovative ideas with commercial viability
Module Content
Outline Syllabus:Recognising the Creative and Innovative Opportunity
Creating an innovation and change business environment
Managing innovation and change
The Innovation imperative
Stages and strategic processes for creativity
Creating Value through innovation and technology
Identification of new technologies for innovation
Managing creativity and change through business Informatics
Developing innovative solutions for business challenges
Developing New Products and Services
Additional Information:This module is intended to teach the student how to not just think creatively, but how to manage innovative ideas throughout the organisational framework. Innovation will be introduced as a way of providing value added to the corporate products and services, if managed appropriately. By application, through seminars and workshops, creative application of innovative ideas to existing business processes, will enable the student to become aware of the power that creativity and innovation can bring to contemporary business environment and the organisation
Assessments
Presentation
Report