Teaching Responsibility

LJMU Schools involved in Delivery:

Liverpool Business School

Learning Methods

Lecture

Module Offerings

4005LBSITM-JAN-MTP

Aims

To explore what makes a successful international tourism destination using Liverpool and its region as a living-laboratory.

Learning Outcomes

1.
Understand what makes Liverpool and its region a successful international tourism destination.
2.
Apply relevant tourism theories studied in semester 1 to Liverpool and its region.
3.
Discuss how tourism organisations in Liverpool and its region can meet the needs of modern-day tourists.

Module Content

Outline Syllabus:
The module will discuss various aspects of tourism offerings as a whole, applying them to the Liverpool region.
Topics include art, events, festivals, slum tourism, sex tourism, dark tourism, homestay tourism.
Additional Information:
The focus of this module will be getting students to understand how all the elements of the tourism product combine together in Liverpool and its region to make it a successful international tourism destination. Site visits and industry engagement will be a key factor in the module.

Assessments

Report
Presentation